Ariel is a leading global laundry detergent brand owned by Procter & Gamble. It has a strong presence in the Indian market and is well-recognized for its advanced cleaning technology and stain removal capabilities. Ariel offers a range of detergent products, including powders and liquids, designed to work effectively in various washing conditions, including tough Indian stains and different water types. The brand is often associated with innovation in laundry care, aiming to provide a superior cleaning experience and fabric care to households.